Indexwriting
Writing indexNote / Feb 27, 2021

Field note / print design / poster design / screen printing

Screen Printing Basics Every Poster Designer Should Know

You don't have to run the press yourself to design well for screen printing — but you do need to understand the process.

Published
Feb 27, 2021
Length
3 min read / 509 words
Topics
print design, poster design, screen printing

Design and Process Are Inseparable

I've designed files that looked excellent on screen and were genuinely difficult to print. Not because the design was bad, but because I hadn't thought through how screen printing actually works. That's a gap I closed the hard way.

Understanding the printing process isn't optional for a designer who wants to produce good print work. It shapes every decision.

How Screen Printing Works

Screen printing pushes ink through a fine mesh screen that's been photo-exposed with your design. Areas that allow ink through are the printed areas; areas that are blocked don't print. Each color requires its own screen and its own pass through the press.

This means every color in your design is a separate layer, and colors overlap only where you've designed them to overlap. There's no automatic blending, no gradients (without special techniques), no photography — unless you're working with halftones.

Keeping Colors Separated

Designing for screen printing requires thinking in separated color layers from the start. Each color in the design is its own element, and I need to be able to extract it to its own layer for film output.

I build my files in Illustrator with each color as a distinct layer, named and labeled clearly. When I hand files off to the printer, there's no ambiguity about what color goes where.

The Trapping Issue

When two colors meet edge-to-edge, slight misregistration on press — which is normal — can leave a gap or create an overlap between colors. Trapping solves this by slightly overlapping colors at their edges, so a small amount of misregistration doesn't show as a gap.

How much trapping is needed depends on the press and the printer. I always ask the shop what they need before finalizing files.

Ink Opacity and Printing Order

Dark inks printed over light backgrounds are straightforward. Light inks on dark backgrounds require either an opaque white underbase or high-opacity inks. The printing order matters — certain inks need to be printed in a specific sequence to achieve the intended visual result.

I discuss ink opacity and print order with the printer before finalizing a design. Their technical knowledge is essential input.

The Halftone Option

Halftones let you simulate tonal range in a single color by varying dot size rather than ink density. Used well, halftones add depth and texture that flat color can't. Used poorly, they look like cheap newspaper print.

For most of my poster work, I prefer to design with flat colors and embrace the flatness as an aesthetic. But when a project calls for photographic depth, halftones are the answer.

Build the Relationship

The best thing I ever did for my print work was building a relationship with a local screen printing shop. Their knowledge saved me from costly mistakes and opened up techniques I wouldn't have discovered on my own. Find a printer you trust and talk to them early in the design process.